Opis odabranog projekta i motivacija za odabir

Have you ever collaborated on creating a civic monitoring with unrelated Italian high school students?

Actually, we got the chance to advance a combined investigation with our twin school in Pescara on the INTERREG project selected from EU funding national portal: TAKE IT SLOW “Smart and Slow Tourism Supporting Adriatic Heritage for Tomorrow”. The entire budget of this strategic initiative, which began in June 2020 and will soon come to a conclusion on June 30, 2023, is €3,764,695,71 and is being funded by a number of Italian and Italian partners with the joint goal of using the region’s cultural and natural legacy as a lever for sustainability.

The project’s two levels of operation—cohesive relationships and technical team interoperability—became instantly clear to us.

Following discussions with our Italian partners, we collaborated on the creation of the teams’ names, logos, and goals, which included promoting wise and leisurely travel in order to preserve and enrich the territorial legacy of our respective nations.

Therefore, it seemed crucial to find a symbol that represented the roots that we share with the Italian team: first, the Adriatic Sea that unites us, from which Hadriaticum in Latin; second, Seaway to indicate the water route that constitutes the route to follow through the wise slogan “Take it slow”, so as to appreciate all the facets of the natural and cultural heritage of the Croatian-Italian Adriatic Region, even off-season and off-the-beaten tracks.

We were able to enhance our digital literacy, data discovery, and civic engagement with our twin school in Pescara thanks to the Interreg initiative.

We conducted an online and field study with the common goal of promoting the priceless cultural and naturalistic heritage because the project focuses on the development of sustainable tourism with the common objective of achieving economic, social, and territorial cohesion of the Adriatic tourist destinations.

In parallel, we used legitimate sources to accurately document the project, gathering data from the administrative history that led to its implementation to background information and media archives; to update others on our progress, we set up social media profiles.

We learned that the JU RERA SD and the district of Abruzzo have selected two pilot zones as beginning regions from which spreading local examples of this larger initiative. wider project: the Adriatic coast’s Costa dei Trabocchi and the Blaca Desert on the island of Brac.

Opis značajnih faza istraživanja

As was already noted, one of the goals of the “Take it Slow” initiative is to improve tiny towns that are not frequently visited by large numbers of people. The public establishment RERA S.D. selected the “Blaca Desert,” which is located on the island of Brac. The region’s major goal is to spread awareness of the “green” designation, which enables visitors to engage in activities in a sustainable manner.

An action plan was created with our combined efforts for the growth of slow tourism on the island of Brac, and training sessions were also undertaken with the goal of certifying farmers in order to enhance the visitor experience and integrate the agricultural industry with tourism. Italia has designated the Blaca Desert as a pilot zone, and as part of this effort, the Island Museum has been outfitted with an interactive table and numerous seminars have been organized.

We and the Italian partners have both recognized the primary and secondary data that we discovered mostly through desk analysis on the websites of the INTERREG project, some of the 11 partners, and the ISTAT website as a starting point for our research.

In order to gather comprehensive information, we planned a visit to the Public Institution RERA SD for the development and coordination of Split Dalmatia County. The team discussed the significance of sustainable tourism for the growth of the neighborhood communities as a result of the interview with Maja Vukan, who provided a local perspective on the project’s operations.

On the Italian side, they identified the key players who were involved in the project’s implementation: the consortium company GAL Costa dei Trabocchi (Gruppo di Azione Locale); “Take it slow” Project Manager Camillo Marracino for the Abruzzo Region; and the project’s Financial Manager Lorenzo Rossi.

Throughout the field monitoring visit, they spoke with Camillo Marracino several times and conducted an interview with him to assess the project’s success from the perspective of the neighborhood, confirm its current status, and learn more about important problems and opportunities like the extraordinary events “Giro d’Italia 2023″ and “Art, Bike & Run.”

Prijedlozi i follow-up

As our “expedition” was being conducted, we came to the realization that, because of our involvement, regional institutions and implementing organizations may value us as co-designers as well as civic monitors. As a result, our team Hadraticum Seaway joined the LCP (Local Community of Practice) formally.

Therefore, we took a proactive role in creating a Smart Action Plan that would emphasize the region’s primary problems and offer potential answers. In order to improve the cultural and ecological legacy of the Blaca Desert, we have identified some requirements and generated ideas and activities that may be implemented even on the island of Brac. In order to gather useful data for structuring a communication plan and providing better services, it is first important to examine the genuine and current data of the direct assessments of users and tourist destinations. The answer may consist of a collection of digital footprints pertaining to the locations and landmarks on the island of Brac or the Trabocchi coast.

It is vital to determine the subjects that locals and guests debate in relation to the Trabocchi coast or the Blaca Desert. In reality, a place’s reputation is directly related to how visitors perceive it; hence, it is important to examine the so-called “sentiment” of visitors. In-depth analysis, according to our schools of economics, tourism, marketing, and promotion, enables you to put the finest methods into practice, spot flaws, pinpoint problems, and take appropriate remedial action. In particular, a “sentiment” study would identify the positive aspects and link a successful marketing effort with consumer expectations. Our paired teams plan to share their fieldwork experiences in the near future with the goal of strengthening the ties between our regions and the ongoing monitoring and support of the “Take it Slow” initiative.